The Everyday Poster Series is a fun and expressive collection of posters inspired by the wonderfully chaotic lives of cat owners. Each design captures a universal, “been there” moment from the feline world whether it’s using your cat as a shield for ghost at night, using your cat to get out of plans or killing an insect.
This poster series is all about the real perks of having a cat not the cute, fluffy Instagram kind…
We're talking about the funny, weird, lowkey heroic things cats do in everyday life. Each poster shows a totally relatable (and slightly dramatic) moment every cat owner has been through but in a comic style, with pastel gradients and punchy type
The theme is inspired by the funny, everyday moments that every cat owner secretly turns into a dramatic story. Whether it’s using your cat as an excuse, a bug assassin, or a brave ghost shield at night these posters capture those chaotic-but-relatable experiences in a playful, comic-style way. The pastel colors and comic layout add a soft, humorous twist to the daily adventures of living with a cat.
The posters use a soft yet playful visual style to match the humor and charm of cat-owner life.
Color Palette: Pastel gradients soft pinks, purples, and blues give a dreamy, cozy vibe that contrasts the silly drama unfolding in each scene.
Style: Comic strip layout with panel divisions, expressive character poses, and exaggerated reactions to tell a mini story at a glance.
Typography: Bold, comic-inspired type with handwritten touches perfect for capturing dramatic “sound effects” and inner monologue vibes.
Illustration Style: Simple, flat-style drawings with thick outlines and minimal detailing, keeping the focus on expressions and actions.
Comic Sans (Inside Panels):Chosen for its classic comic book vibe — playful, expressive, and easy to read.Fits perfectly with the illustrated, humorous theme of the posters.Adds a nostalgic, light-hearted tone that matches the exaggerated emotions and storytelling.
Adelle Sans Devanagari (Headings):A thin, clean, and modern font used for titles and key labels.Balances out the casual feel of Comic Sans with a bit of structure and elegance.Helps create visual hierarchy and keeps the overall layout looking polished.
Text Emphasis through Scaling:Words like “scared”, “coward”, and “plans” are scaled up to grab attention.This adds drama and context — the viewer instantly understands the focus of the poster at a glance.
Color & Contrast:Text is in dark blue to ensure strong contrast against the pastel gradient backgrounds.Maintains excellent readability while still feeling soft and cohesive with the overall color palette.
Placement & Flow:Text is strategically placed to guide the viewer through each mini-story.Comic-style speech and thought bubbles help keep it dynamic and engaging.
Consistency is Key: Keep design elements like color palette, typography, and layout consistent across the series to create a cohesive look.
Tell a Story: Each poster should contribute to the overall narrative, whether it's through visuals, steps, or a theme. Make sure they work together to communicate the message clearly.
Hierarchy Matters: Ensure the most important information stands out. Use size, color, and positioning to guide the viewer's eye through the poster.
Keep It Simple: Don’t overcrowd the design. Focus on clarity and simplicity, ensuring the message is easy to grasp at a glance.
Visual Appeal: Use color, imagery, and typography to capture attention and make the posters visually interesting.
Target Audience: Consider who will be viewing the posters. Make design choices that resonate with them and keep the tone appropriate for the audience.
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